Microsoft has arranged the gaming announcements coming at its Xbox E3 press conference where it introduced a series of studio acquisitions meant to bolster the original gaming content emerging from the console maker.
Phil Spencer, head of Xbox reported on Sunday that Microsoft has gained Playground Games, Ninja Theory, Compulsion Games and Undead Labs. The four studios will add to Microsoft’s considerable heft in first-party game development, specially as the company plans to strengthen its game download subscription service Xbox Game Pass.
Playground Games, began in 2010, is the developer behind the Forza racing series and has been a long-time Xbox partner. The partnership announcement comes laterally with the announcement of Forza Horizon 4, a new title in the series.
Ninja Theory has designed titles including Hellblade, Undead Labs has announced the State of Decay series and Compulsion Games is working on its new title We Happy Few, which will introduced this year.
The new studios will all be housed beneath the Microsoft Studios brand alongside a new venture known as The Initiative, led by former Crystal Dynamics head of studio Darrell Gallagher. Microsoft Studios already incorporates groups such as Halo-maker 343 Industries and the team behind Minecraft, which Microsoft gained in 2014 for $2.5 billion.
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